WildApricot vs Zeffy: Pricing, Fees and Features Compared

WildApricot bills by contact count, from $66 a month, and charges 2.99% + $0.30 per card on its own processor. Zeffy runs memberships, events and fundraising for free, with a donor CRM built in.

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Zeffy VS Wildapricot

Zeffy VS Wildapricot: What nonprofits should know before choosing.

Zeffy
Wildapricot
Wildapricot
<div class="comparetable"><div class="div-block-440"><div id="pricing" class="tablerow is-header"><div class="column1 is-header"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_pricing.svg" alt=""/><div class="comparecategorytitle">Pricing</div></div><div class="column2 is-header"><div class="stack"><p class="rich-text_table is-header">$</p><p class="rich-text_table is-header big-text">0</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="rich-text_table is-header">Completely free. Always.<a href="https://www.zeffy.com/home/free-online-fundraising-platform" target="_blank" class="rich-text_table is-header">But how? →</a></p></div></div><div class="column3 is-header"><div class="rich-text_table is-header"><div class="stack"><p class="rich-text_table is-header big-text">From $66</p></div><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="rich-text_table is-header">a month for 100 contacts, up to $992 at 50,000. No free plan, a 60-day trial.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">On a $100 donation</div></div><div class="column2 is-compare is-green"><div class="stack"><p class="rich-text_table">$</p><p class="rich-text_table big-text">100</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="table_text">Your nonprofit keeps all $100.</p></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext" style="width:100%"><p class="rich-text_table big-text">$96.71</p><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">by card on Personify Payments, before the subscription and the $4.99 monthly account fee.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Processing fees</div></div><div class="column2 is-compare is-green"><div class="stack"><p class="rich-text_table">$</p><p class="rich-text_table big-text">0</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="table_text">$0 in credit card and transaction fees. Zeffy covers these.<a href="https://www.zeffy.com/home/free-online-fundraising-platform" target="_blank" class="table_text">How? →</a></p></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext" style="width:100%"><p class="rich-text_table big-text">2.99% + $0.30</p><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">per card on Personify Payments. Amex 3.5% + $0.30. Payers can opt in to cover it.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Platform fees</div></div><div class="column2 is-compare is-green"><div class="stack"><p class="rich-text_table">$</p><p class="rich-text_table big-text">0</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="table_text">Zeffy never takes a cut. You keep 100% of every donation.</p></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext" style="width:100%"><p class="rich-text_table big-text">$0</p><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">No per-transaction fee of WildApricot's own.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Monthly fees</div></div><div class="column2 is-compare is-green"><div class="stack"><p class="rich-text_table">$</p><p class="rich-text_table big-text">0/month</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="table_text">No contact tier. 100 members or 50,000, every feature, $0 a month.</p></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext" style="width:100%"><p class="rich-text_table big-text">$66 to $992</p><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">By contacts: 100 for $66, 500 for $154, 5,000 for $485, 50,000 for $992. 10% off a 1-year prepay.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Other fees</div></div><div class="column2 is-compare is-green"><div class="stack"><p class="rich-text_table">$</p><p class="rich-text_table big-text">0</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"/><p class="table_text">No account fee and no processor surcharge. Donor Mail letters, $1 each, are the only paid option.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">$4.99 a month Personify account fee. 20% on the subscription with PayPal, Stripe or Authorize.Net.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text"><strong>What it means</strong></div></div><div class="column2 is-compare is-green"><p class="table_text"><strong>Zeffy has no contact tier, no account fee and no processor surcharge: a membership drive that doubles your list costs nothing more.</strong></p></div><div class="column3 is-compare"><p class="table_text"><strong>WildApricot's price climbs with your contact count, and each card payment on its own processor costs 2.99% + $0.30 on top of the subscription.</strong></p></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Sources</div></div><div class="column2 is-compare is-green"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.zeffy.com/home/free-online-fundraising-platform" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">How Zeffy is free</a></p></div><div class="column3 is-compare"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.wildapricot.com/pricing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Pricing</a> · <a href="https://gethelp.wildapricot.com/en/articles/2012" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Personify Payments</a> · <a href="https://gethelp.wildapricot.com/en/articles/1661-payment-system-servicing-fee" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Servicing fee</a></p></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="features" class="tablerow is-header"><div class="column1 is-header"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8d5b26894c6e329782874_Features.svg" alt=""><div class="comparecategorytitle">Memberships</div></div><div class="column2 is-header"><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"><p class="rich-text_table is-header">Membership tiers, renewals and wallet cards, free for any number of members.</p></div></div><div class="column3 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="rich-text_table is-header">Membership management is the core product, with the same features on every plan.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Membership levels</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Any number of tiers: monthly, yearly or never expiring.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Membership levels with custom application forms.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Renewals &amp; reminders</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Automatic renewals, and a reminder 30 days before a yearly membership expires.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Automated renewals, reminders and recurring dues.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Member self-service</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Members update their card or cancel from their account.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">A member portal to update card details and pay what is due.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Membership cards</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">A branded card by email, for Apple Wallet or Google Wallet.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Members-only prices</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Event tickets priced for members only, checked at checkout.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Members-only and early-bird event prices, and members-only store prices.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Member list</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Active, auto-renewing, expiring and lapsed members, each on its own list.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">A member database with activity tracking and membership trends.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Price as you grow</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">$0 for memberships and the CRM, at any number of members.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Priced by contacts. WildApricot does not upgrade the plan for you: you watch the count.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text"><strong>What it means</strong></div></div><div class="column2 is-compare is-green"><p class="table_text"><strong>Zeffy gives each member a wallet card, renewals and members-only ticket prices, and keeps their dues on the same record as their gifts.</strong></p></div><div class="column3 is-compare"><p class="table_text"><strong>WildApricot pairs member management with a website, a directory and member apps, priced by the number of contacts in your database.</strong></p></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Sources</div></div><div class="column2 is-compare is-green"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.zeffy.com/home/membership-application-form-nonprofits-associations" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Memberships</a></p></div><div class="column3 is-compare"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.wildapricot.com/pricing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Pricing</a> · <a href="https://gethelp.wildapricot.com/en/articles/51" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Plan limits</a> · <a href="https://www.wildapricot.com/features/online-event-registration-software" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Event registration</a></p></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="features" class="tablerow is-header"><div class="column1 is-header"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8d5b26894c6e329782874_Features.svg" alt=""><div class="comparecategorytitle">All-in-one fundraising</div></div><div class="column2 is-header"><div class="stack"><p class="rich-text_table is-header big-text">4.8/5</p></div><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"><p class="rich-text_table is-header">Ease of use on Capterra. Every campaign and a full donor CRM, built in, in one free account.</p></div></div><div class="column3 is-header"><div class="rich-text_table is-header"><div class="stack"><p class="rich-text_table is-header big-text">4.3/5</p></div><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="rich-text_table is-header">Ease of use on Capterra. Donations, events and a store on every plan, priced by contacts.</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Donations</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Donation forms with monthly giving and automatic receipts, with no fee.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Donation forms, recurring gifts on Personify Payments and a goal gadget.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Event registration</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Tickets, promo codes and QR check-in, with no ticket fee.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Registration forms, coupon codes, waitlists and QR check-in in the admin app.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Online store</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Merch with sizes and stock counts, for pick-up or shipping.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Physical and digital products, inventory and members-only prices.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Peer-to-peer</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Personal and team pages that members run for your cause.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Auctions</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Silent auctions on a timer, with auto-bid and outbid alerts.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Raffles</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Numbered raffle tickets, where your state allows raffles.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Donor CRM</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Every due, gift and ticket lands on one contact, with lifetime giving and saved lists.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">A member database; donations are recorded on the contact and searchable by donor.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Email</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Newsletters to saved lists built from your members and donors, free.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Email campaigns, templates and automated sequences. Texting is a paid add-on.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Tax receipts</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Automatic on each gift, split receipts included.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Numbered donation receipts by email.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text"><strong>What it means</strong></div></div><div class="column2 is-compare is-green"><p class="table_text"><strong>One free account for memberships and every campaign: donation forms, monthly giving, events, peer-to-peer, auctions, raffles and a store, with a full donor CRM built in.</strong></p></div><div class="column3 is-compare"><p class="table_text"><strong>WildApricot covers donations, events, a store and email on every plan. Its site does not list peer-to-peer, auctions or raffles.</strong></p></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Sources</div></div><div class="column2 is-compare is-green"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.zeffy.com/home/online-donation-platform-nonprofits" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Donations</a> · <a href="https://www.zeffy.com/home/ticketing-system-fundraising-events" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Ticketing</a> · <a href="https://www.zeffy.com/home/online-store-for-nonprofits" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Store</a> · <a href="https://www.zeffy.com/home/product-peer-to-peer-campaign" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Peer-to-peer</a> · <a href="https://www.zeffy.com/home/auction" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Auctions</a> · <a href="https://www.zeffy.com/home/online-raffle-nonprofit" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Raffles</a> · <a href="https://www.zeffy.com/home/donor-management" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Donor CRM</a> · <a href="https://www.zeffy.com/home/newsletter-emailing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Emails</a> · <a href="https://www.capterra.com/p/220131/Zeffy/reviews/" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Capterra</a></p></div><div class="column3 is-compare"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.wildapricot.com/pricing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Pricing</a> · <a href="https://www.wildapricot.com/features/online-event-registration-software" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Event registration</a> · <a href="https://www.wildapricot.com/features/online-store" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Online store</a> · <a href="https://www.wildapricot.com/features/contact-database-software" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Contact database</a> · <a href="https://www.wildapricot.com/add-ons" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Add-ons</a> · <a href="https://www.capterra.com/p/76116/WildApricot/reviews/" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Capterra</a></p></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="payments" class="tablerow is-header"><div class="column1 is-header"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8de3026f5d3875f3329a3_BigIcons.svg" alt=""><div class="comparecategorytitle">Payment Methods</div></div><div class="column2 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="rich-text_table is-header">Cards, wallets and bank transfer for dues and gifts, with no fee to your organization.</p></div></div><div class="column3 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="rich-text_table is-header">Personify Payments in the US, or PayPal, Stripe or Authorize.Net with a 20% subscription surcharge.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Cards</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">All major credit and debit cards, with the fee covered by Zeffy.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">2.99% + $0.30 on Personify Payments. Amex 3.5% + $0.30.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Apple Pay &amp; Google Pay</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Apple Pay and Google Pay on every Zeffy form, at no cost.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">On Personify Payments, for one-time payments only, not recurring dues or gifts.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">ACH / bank transfer</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">ACH in the US and PAD in Canada, free for your organization.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">1.1% + $0.30, on Personify Payments only. $20 per failed payment.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">In person</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Tap to Pay on an iPhone or Android phone, with no card reader.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">The admin app takes payments keyed in, or with a card reader that integrates.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Donor-advised funds</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Gifts accepted from US donor-advised funds, with no fee.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Who pays processing</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Zeffy covers the processing fee on every payment.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Your organization, unless the payer ticks the box to cover it.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text"><strong>What it means</strong></div></div><div class="column2 is-compare is-green"><p class="table_text"><strong>Zeffy covers processing on dues, gifts and tickets, so a $60 membership arrives as $60, whatever the payer chooses.</strong></p></div><div class="column3 is-compare"><p class="table_text"><strong>WildApricot's own processor charges 2.99% + $0.30 per card and $4.99 a month. Using another processor adds 20% to the subscription.</strong></p></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Sources</div></div><div class="column2 is-compare is-green"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.zeffy.com/feature/payment-processing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Payment processing</a> · <a href="https://www.zeffy.com/home/tap-to-pay" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Tap to Pay</a></p></div><div class="column3 is-compare"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://gethelp.wildapricot.com/en/articles/2012" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Personify Payments</a> · <a href="https://gethelp.wildapricot.com/en/articles/87" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Online payments</a> · <a href="https://gethelp.wildapricot.com/en/articles/2878" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Apple Pay</a> · <a href="https://gethelp.wildapricot.com/en/articles/2965" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">ACH</a> · <a href="https://www.wildapricot.com/features/mobile-app" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Mobile app</a></p></div></div></div></div>
<div class="comparetable"><div class="div-block-440"><div id="support" class="tablerow is-header"><div class="column1 is-header"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_support.svg" alt=""><div class="comparecategorytitle">Support</div></div><div class="column2 is-header"><div class="table_icon-text-content"><img loading="lazy" src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt="Decorative" class="icon-1rem align-top"><p class="rich-text_table is-header">Chat, email and a call on request, the same for every organization.</p></div></div><div class="column3 is-header"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="rich-text_table is-header">Live chat in the product on weekdays, free onboarding coaches and public forums.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Help center</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">500+ help center articles, from membership forms to payouts.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">A help center with guides for every feature.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Live chat</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">An AI assistant first, then a person when needed.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">In the product for paid accounts: Mon to Thu 9 am to 7 pm, Fri 10 am to 5 pm EST.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Email</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Email answered within 2 to 6 business hours by the support team.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Support requests, and billing questions by email on weekdays.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Phone</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">No phone line. A call is set up on request.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg" alt=""/><p class="table_text">Not publicly mentioned.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Onboarding</div></div><div class="column2 is-compare is-green"><div class="table_icon-text-content" style="width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg" alt=""><p class="table_text">Setup guides in the help center, plus help by chat or email.</p></div></div><div class="column3 is-compare"><div class="table_icon-text-content" style="justify-content:flex-start;text-align:left;width:100%"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg" alt=""/><p class="table_text">Onboarding coaches at no extra cost, including member data import.</p></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text"><strong>What it means</strong></div></div><div class="column2 is-compare is-green"><p class="table_text"><strong>Zeffy answers by chat and by email within 2 to 6 business hours, and books a call on request, with no subscription behind the help.</strong></p></div><div class="column3 is-compare"><p class="table_text"><strong>WildApricot includes live chat and onboarding coaches in its subscription. A phone line is not publicly mentioned.</strong></p></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Sources</div></div><div class="column2 is-compare is-green"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.zeffy.com/home/contact" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Contact</a></p></div><div class="column3 is-compare"><p class="table_text" style="font-size:12px;line-height:1.5;opacity:0.75"><a href="https://www.wildapricot.com/contact-us" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Contact us</a> · <a href="https://www.wildapricot.com/pricing" target="_blank" rel="noopener" style="display:inline;color:inherit;text-decoration:underline">Pricing</a></p></div></div></div></div>

Zeffy is 100% free, always.

Why Zeffy over Wildapricot?

Why Zeffy over Zeffy and Wildapricot?

Memberships, every campaign and a donor CRM, free

🪪

Memberships without a contact bill

WildApricot's price rises from $66 to $992 a month as your contacts grow. Zeffy runs tiers, renewals and wallet cards for free, at any size.

💳

Dues that arrive in full

On WildApricot's processor, each card payment costs 2.99% + $0.30, plus $4.99 a month. Zeffy covers processing, so dues and gifts arrive whole.

🎗️

Every campaign on one donor record

Donation forms, peer-to-peer, auctions, raffles and a store run next to your dues, and every member, donor and buyer lands in one free CRM.

Questions nonprofits ask when choosing between Zeffy and Wildapricot

Frequently asked questions

What is the difference between WildApricot and Zeffy?

Zeffy is a free all-in-one fundraising platform with a full donor CRM that every donation, ticket and membership writes into: memberships, donation forms, events, peer-to-peer, auctions, raffles and a store in one account, with no fee on any payment. WildApricot, by Personify, is membership management software: a member database, a website builder, events, email, donations and a store. It is billed by contact count, from $66 a month, and card payments on its own processor cost 2.99% + $0.30 each.

How much does WildApricot cost?

WildApricot bills a monthly subscription by contact count, with the same features at every level. From its pricing page:

  • 100 contacts: $66 a month. 250: $82. 500: $154.
  • 2,000 contacts: $265 a month. 5,000: $485. 15,000: $584. 50,000: $992.
  • Prepay 1 year to save 10%, or 2 years to save 15%.
  • Personify Payments: 2.99% + $0.30 per card, plus a $4.99 monthly account fee.
  • With PayPal, Stripe or Authorize.Net instead: 20% added to the subscription, in the US and Canada.

At 500 contacts, billed monthly, the subscription alone is $1,848 a year. Zeffy costs $0 at any contact count: see how Zeffy is free. Source: wildapricot.com, October 2026.

What are WildApricot's payment processing fees, and who pays them?

Your organization pays them, unless the payer ticks an optional box to cover the card cost. On Personify Payments, WildApricot's own processor in the US:

  • Visa, Mastercard and Discover: 2.99% + $0.30 per transaction.
  • American Express: 3.5% + $0.30.
  • Bank transfer (ACH): 1.1% + $0.30, and $20 for each failed payment.
  • A $4.99 monthly account fee.

On a $100 gift by card, your organization keeps $96.71, before the subscription. A $100 gift through Zeffy arrives as $100, and any contribution the donor chooses to add goes on top of it, to Zeffy.

What is WildApricot's Payment System Servicing Fee?

It is a 20% surcharge on your WildApricot subscription. It applies to US and Canadian accounts that take payments through PayPal, Stripe or Authorize.Net instead of Personify Payments (or 8am AffiniPay in Canada), even in a month with no online payment. It does not apply to manual payments or outside the US and Canada. On a $154 monthly plan, it adds $30.80 a month. Zeffy has no processor to pick and no surcharge.

Does WildApricot have a free plan or a nonprofit discount?

No free plan. WildApricot offers a 60-day free trial with no credit card, without online payments or a custom domain, and deletes the account if you do not upgrade. A nonprofit discount is not publicly mentioned. The published savings are 10% for a 1-year prepay and 15% for 2 years, with volume discounts for multi-chapter organizations. Zeffy has no trial because nothing is billed afterward.

Can Zeffy manage our memberships and renewals instead of WildApricot?

Yes. Zeffy's membership forms take any number of tiers, monthly, yearly or never expiring. Monthly memberships renew on their own, yearly ones renew by default, and yearly members get a reminder 30 days before they expire. Each member gets a branded card for Apple Wallet or Google Wallet, and you can price event tickets for members only. You can import your current members with their type and expiry date; they renew automatically once they add a card. What Zeffy does not do is host your website: you link or embed the forms on the site you have. See Zeffy's membership tools.

What does WildApricot offer that Zeffy doesn't?

A website builder, with members-only pages and an online member directory, and mobile apps for admins and members. It also sells add-ons: text messaging, a job board, a conference app and an online community. Zeffy has no website builder: its forms embed on the site you already have, and its organization page gathers your campaigns in one link.

Is Zeffy really free?

Yes. Memberships, renewals, donations, tickets and the CRM cost your organization nothing, with no contact tier and no account fee. Zeffy is funded by optional contributions that the people who pay you can add at checkout, never taken from the payment itself. See how Zeffy is free.

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What makes Zeffy different

Zeffy was built for nonprofits like yours

focus on what matters

Built for small teams with big missions.

Zeffy is the fundraising platform that cuts out the fees, clears up your tech mess, and puts your cause first — so your team, even if you're a small team wearing many hats or a one-person show, can focus on what really matters.

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ZERO-FEE

Keep 100% of every dollar.

No platform fees. No processing fees. No catch. We know it sounds too good to be true, but it's not. Every penny goes straight to your mission, while competitors take 2-3% off every donation.

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How is Zeffy free?

ALL-IN-ONE PLatform

Ditch the tech mess.

Stop bouncing between MailChimp, Eventbrite, and all those spreadsheets. Now you can handle donations, ticket sales, memberships, raffles, and all your donor info in one spot.

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plug-and-play

Get going, fast.

Built for teams like yours — whether you're volunteer-led or have limited staff. Set up donation forms, sell tickets, and launch campaigns without needing a tech wizard. It's super easy, and you'll be up and running in minutes.

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mobile-first

Fundraise from every device, anywhere.

From QR codes on flyers to Tap-to-Pay on a phone, Zeffy makes it easy to accept donations on the go. Mobile-optimized and offline-ready, so no donor slips through the cracks.

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No turnover

Never lose a donor to volunteer transition.

Centralize supporter relationships, automate thank-you messages, and preserve institutional knowledge when board members rotate out.

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Sign up to Zeffy for free
100% free forever.

100,000+ nonprofits trust Zeffy — and keep their fees at $0.

For 7+ years, Zeffy has supported nonprofits with free, user-friendly fundraising tools.

As a startup nonprofit with only two members, and no funding (yet) we’d need something with low (or no) fees. Zeffy was a dream come true.

Masey, Loose Ends.

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