Wild Apricot VS Square Online

WildApricot and Square Online help you sell merchandise and accept payments online, but both charge processing fees that reduce your fundraising impact. Zeffy gives you everything you need to sell products, accept donations, and manage events — all with zero fees so every dollar raised stays with your mission.

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Square Online

WildApricot

Wild Apricot VS Square Online

Wild Apricot VS Square Online: What nonprofits should know before choosing.

Square Online

<div class="comparetable"><div class="div-block-440"><div id="emailfeatures"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_email.svg"alt=""><div class="comparecategorytitle">Ecommerce & Online Stores Features</div></div><div class="column2 is-header"><div class="rich-text_table is-header"></div></div><div class="column3 is-header"><div class="rich-text_table is-header"></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Product Catalog Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Shopping Cart Functionality</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Inventory Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text">Information not available</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Product Variants (Size, Color)</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Shipping Integrations</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Discount Codes & Promotions</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">DOrder Management</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div><div class="tablerow endrow is-white"><div class="column1 is-compare"><div class="left-column_text">Payment Processing</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><p class="table_text"></p></div></div></div></div></div></div>

<div class="comparetable"><div class="div-block-440"><div id="pricing"class="tablerow is-header"><div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8c44be5e84b3fa1ec188e_pricing.svg"alt=""><div class="comparecategorytitle">Pricing</div></div><div class="column2 is-header"><div class="rich-text_table is-header"><p class="rich-text_table is-header big-text">20%</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="rich-text_table is-header">surcharge on third-party payments in addition to monthly fees</p></div></div></div><div class="column3 is-header"><div class="rich-text_table is-header"><p class="rich-text_table is-header big-text">N/A</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="rich-text_table is-header">No pricing information available</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Processing fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.9% + $0.30</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">per transaction (Visa, MasterCard, Discover); 3.5% + $0.30 per transaction (American Express)</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">2.6% + 15¢</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">Plus 2.5% + 15¢, Premium 2.4% + 15¢ | Online: Free 3.3% + 30¢, Plus & Premium 2.9% + 30¢ | Online API: 2.9% + 30¢ (all plans) | ACH bank transfer (via invoice): 1%, $1 min, $10 fee cap | ACH bank transfer (via API): 1%, $1 min, $5 fee cap | Manual entry or card on file: 3.5% + 15¢ | Afterpay: 6% + 30¢ | Cash or check: Free</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Platform fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$0</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">No platform fees; avoids the 20% Payment System Servicing Fee (PSSF) that applies to third-party payment systems</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$0</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">No platform fees; Square Online is included with all Square plans</p></div></div></div></div><div class="tablerow is-white"><div class="column1 is-compare"><div class="left-column_text">Monthly fees</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$4.99</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img><p class="table_text">monthly pass-through fee</p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">$0/mo</p><div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/688244e8c87679558de97ca0_check.svg"alt=""><img><p class="table_text">Starting price per location for Square Free plan; higher-priced plans available</p></div></div></div></div><div class="tablerow endrow"><div class="column1 is-compare"><div class="left-column_text">Value for money</div></div><div class="column2 is-compare is-purple"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">4.3</p><div class="table_icon-text-content"><img src=""alt=""><img><p class="table_text"></p></div></div></div><div class="column3 is-compare"><div class="rich-text_table w-richtext"><p class="rich-text_table big-text">4.5</p><div class="table_icon-text-content"><img src=""alt=""><img><p class="table_text"></p></div></div></div></div></div></div>

<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8d5b26894c6e329782874_Features.svg"alt=""> <div class="comparecategorytitle">Features</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.3/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="rich-text_table is-header">Membership management and email built in, but requires setup time and training to use effectively.</p> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="rich-text_table is-header">Simple ecommerce store, but lacks nonprofit essentials like memberships, ticketing, and donor tracking.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donations</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Basic donation forms available, but limited customization and higher processing fees than specialized nonprofit tools</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks dedicated donation tools. You'd need to set up products as "donations"and manually handle donor receipts and thank-yous.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Ticketing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Event ticketing included with registration forms, payment processing, and basic attendee management tools</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't offer event ticketing. You'd need separate ticketing software and manual processes to manage attendee lists.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Peer-to-Peer Fundraising</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No peer-to-peer fundraising capabilities - members can't create their own fundraising pages or campaigns</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't support peer-to-peer fundraising. You'd need separate platforms and manual coordination for supporter-led campaigns.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Auctions</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">WildApricot doesn't offer auction functionality - you'll need a separate platform for silent or live auctions</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't support auction functionality. You'd need separate auction software and manual processes to manage bidding.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Raffles</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">No dedicated raffle or lottery features - you'd need to manage ticket sales manually through their store</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks raffle-specific features. You'd need to manually manage ticket sales, winner selection, and prize distribution.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Online store</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Built-in online store with product catalog, inventory management, and basic eCommerce features for selling merchandise</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online provides basic ecommerce with product listings, inventory tracking, and payment processing for selling nonprofit merchandise.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Memberships</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">WildApricot offers membership management with automated renewals, member directories, and tiered access levels for different membership types.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online doesn't offer built-in membership management features. You'd need to integrate third-party apps or manage memberships manually outside the platform.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Donor Management/CRM</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Basic contact management and member data tracking, but limited fundraising tools and donor relationship features compared to dedicated CRM systems.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online lacks nonprofit-specific donor management and CRM capabilities. You'd need separate tools to track donor relationships and giving history effectively.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Emails & Newsletter</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Built-in email marketing tools with templates, automated campaigns, and member segmentation for targeted communications.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online provides basic email marketing tools, but they're limited compared to dedicated nonprofit communication needs and donor engagement features.</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Payment Processing</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Accepts credit cards, PayPal, and bank transfers with transaction fees ranging from 2.9% + 30¢ per transaction plus monthly software costs.</p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Accepts credit cards, PayPal, and bank transfers with transaction fees ranging from 2.9% + 30¢ per transaction plus monthly software costs.</p> </div> </div> </div> </div></div></div>

<div class="comparetable"> <div class="div-block-440">  <div class="tablerow is-header"> <div class="column1 is-header"> <img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8de3026f5d3875f3329a3_BigIcons.svg"alt=""> <div class="comparecategorytitle">Payment methods</div> </div> <div class="column2 is-header"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="rich-text_table is-header">Credit cards only, no bank transfers or ACH</p> </div> </div> <div class="column3 is-header"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="rich-text_table is-header">Cards and digital wallets, but no bank transfers</p> </div> </div> </div>  <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Credit Card Payments</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Accept credit card payments for memberships, events, and donations through integrated payment processing</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Accepts all major credit and debit cards with Square's payment processing</p> </div> </div> </div>  <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Apple Pay & Google Pay</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not specified - WildApricot doesn't clearly advertise Apple Pay or Google Pay support on their main features</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Offers Apple Pay, Google Pay, and other digital wallet payment options</p> </div> </div> </div>  <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">ACH / Bank Transfers</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - WildApricot focuses on membership management, not ACH payment processing</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - Square Online focuses on card payments and doesn't offer ACH/bank transfer options</p> </div> </div> </div>  <div class="tablerow endrow"> <div class="column1 is-compare"> <div class="left-column_text">Tap to Pay App</div> </div> <div class="column2 is-compare is-purple"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Not supported - WildApricot is membership management software without mobile point-of-sale capabilities</p></div> </div> <div class="column3 is-compare"> <div class="table_icon-text-content"> <img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""> <p class="table_text">Supported - Square's Tap to Pay feature works on compatible smartphones and tablets</p> </div> </div> </div> </div></div>

<div class="comparetable"> <div class="div-block-440"> <div id="pricing"class="tablerow is-header"> <div class="column1 is-header"><img loading="lazy"src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/68f8df20d98a80f025f7cb0f_BigIcons.svg"alt=""> <div class="comparecategorytitle">Customer Support</div> </div> <div class="column2 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text"></p> <div class="table_icon-text-content"><img src=""alt=""><img> </div> </div> </div> <div class="column3 is-header"> <div class="rich-text_table is-header"> <p class="rich-text_table is-header big-text">4.5/5</p> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Unlimited Support</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online does not offer unlimited support - support access depends on your subscription plan</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Phone Support / Office Hours</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">Square Online provides phone support during business hours for paid plan subscribers only</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Webinars</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online offers occasional webinars and educational sessions focused on ecommerce best practices</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Help Center</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online maintains a help center with articles, guides, and tutorials for store setup and management</p> </div> </div> </div> </div> <div class="tablerow is-white"> <div class="column1 is-compare"> <div class="left-column_text">Email</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/60af7f6d21134db12548f5b9/686433f81dd99f7d4de5259b_Check.svg"alt=""><img> <p class="table_text">Square Online provides email support for all users with response times varying by plan level</p> </div> </div> </div> </div> <div class="tablerow endrow"> <div class="column1 is-compare"> <div class="left-column_text">Nonprofit-Focused Support Team</div> </div> <div class="column2 is-compare is-purple"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src=""alt=""><img> <p class="table_text"></p> </div> </div> </div> <div class="column3 is-compare"> <div class="rich-text_table w-richtext"> <div class="table_icon-text-content"><img src="https://cdn.prod.website-files.com/614b8c46183dbb5cb4f4c787/68fa33fd658c1e061f792993_68f88305e139b495704e4273_Close.svg"alt=""><img> <p class="table_text">General ecommerce support with plan-gated access — phone help limited to paid subscribers</p> </div> </div> </div> </div> </div></div>

Zeffy is 100% free, always.

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How is Zeffy free?

Why Zeffy over Square Online?

Why Zeffy over WildApricot and Square Online?

Why choose Zeffy over WildApricot and Square Online if you're a nonprofit

💸

WildApricot and Square Online charge monthly fees plus transaction costs

Zeffy eliminates all platform fees, so every dollar raised goes directly to your mission instead of covering software costs

🧩

Both platforms require separate tools for essential nonprofit fundraising

Zeffy includes auctions, raffles, peer-to-peer campaigns, and donation forms in one platform built specifically for nonprofits

☎️

Limited support leaves small nonprofits managing complex setups alone

Zeffy provides unlimited email and phone support to help your small team succeed without technical headaches

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Questions nonprofits ask when choosing between Zeffy and Square Online

Frequently asked questions

How does Zeffy's fundraising approach differ from eCommerce platforms like WildApricot and Square Online?

Zeffy is built specifically for nonprofit fundraising, not general eCommerce. While WildApricot and Square Online force you to adapt business tools for donations, Zeffy provides purpose-built donation forms, automated donor receipts, and fundraising analytics. Plus, you keep 100% of donations with zero platform fees.

Why do nonprofits struggle with eCommerce platforms for their fundraising needs?

eCommerce platforms like WildApricot and Square Online treat donations like product sales, lacking donor management and fundraising features nonprofits need. They charge monthly fees plus transaction costs, reducing funds for your mission. Zeffy eliminates these barriers with zero fees and nonprofit-specific tools.

Why choose Zeffy over eCommerce platforms like WildApricot or Square Online for nonprofit fundraising?

Unlike eCommerce platforms built for businesses, Zeffy is designed specifically for nonprofits. You get dedicated donation forms, peer-to-peer fundraising, auction tools, and raffle management - all with zero platform fees. WildApricot and Square Online charge monthly fees plus transaction costs, eating into your mission funds.

How does Zeffy's pricing compare to WildApricot and Square Online for small nonprofits?

Zeffy is completely free - no monthly fees, no transaction charges, no hidden costs. WildApricot charges monthly subscription fees plus 20% surcharges on payments. Square Online adds card processing fees on top of monthly costs. With Zeffy, 100% of donations reach your cause, with donors having the option to leave a voluntary contribution.

Can Zeffy handle fundraising events better than general eCommerce platforms?

Yes. Zeffy offers built-in auction management, raffle tools, and event ticketing designed for nonprofits. WildApricot and Square Online lack these fundraising features, forcing you to use multiple platforms or manual workarounds. Zeffy gives you everything in one place, purpose-built for nonprofit success.