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Welcome to Zeffy’s blog

A tool for your nonprofit.

Nonprofit guides
What 23 Years in Fundraising Taught Me About Building an Annual Campaign That Inspires Giving

After 23 years and $3.2M raised, one nonprofit leader shares the 3-story framework, 4–6 week timeline, and multi-channel strategy behind campaigns that actually convert.

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Webinars
How to Reconcile Your Zeffy Payouts: A Step-by-Step Guide to Monthly Nonprofit Bookkeeping

Step-by-step guide to reconciling Zeffy payouts with Excel or Google Sheets. Filter, clean, pivot table, and map to your chart of accounts in 20 minutes.

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Webinars
Automating Zeffy Bookkeeping: Building a Zapier Workflow That Runs Itself

Step-by-step guide to connecting Zeffy to QuickBooks with Zapier. Automate donation and sales reconciliation, handle refunds and auctions, and save 30 min/month.

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Webinars
Webinar Recap: Understanding Your Zeffy Payouts — A Simple Process for Monthly Bookkeeping

Nonprofit treasurer David Ducharme explains how Zeffy payouts work and how to allocate them for bookkeeping. Watch the full webinar or read the 5 takeaways.

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Tips & best practices
Five Fundraising Tips for UK Charities

Charity leaders Zoe Amar and Caroline Fiennes share five practical fundraising tips to help UK charities build stronger donor relationships and run more effective operations.

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How to start a nonprofit
How to Start a Foundation: A Step-by-Step Guide

Start a foundation using our step-by-step guide, covering everything from mission planning and legal setup to board building and maintaining compliance.

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How to start a nonprofit
How to Start a Museum in 2024: Nonprofit’s Guide

Explore 9 simple steps on how to start a museum in 2024. Discover expert tips for navigating legal requirements, planning, and funding as a nonprofit museum.

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How to start a nonprofit
How to Start a Church in 2024 - The Complete Guide

Learn how to start a church in 2024. Follow 7 essential steps for setting up a new nonprofit church, ensuring legal compliance and securing tax-exempt status.

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How to start a nonprofit
How to Start a Nonprofit Homeless Shelter in 2024

Find out how to start a homeless shelter in 2024. This nonprofit guide includes legal requirements, funding tips, and community support.

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Nonprofit guides
The Ultimate Guide to Giving Tuesday 2025

This ultimate guide will help you prepare for Giving Tuesday 2025. Unleash the power of giving to create positive change in the world.

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Company news
Zeffy Launches in the UK with a Zero-Fee Fundraising Platform

Zeffy brings its all-in-one, zero-fee fundraising and donor management suite to UK charities—so every pound raised goes to the cause, not fees.

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Nonprofit guides
How to Actually Use the Google Ad Grant (Without a Marketing Team)

Got $10k in free ads but no team to run them? Learn how to launch effective Google Ads campaigns and avoid common mistakes, no marketing degree required.

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Nonprofit guides
11 Creative Ways to Use Your Google Ad Grant (Beyond Your Brand)

Already running a brand campaign? Discover 11 creative, conversion-friendly ways to use your $10K/month Google Ad Grant and grow your nonprofit’s reach.

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Nonprofit guides
How to Price Tickets for a Nonprofit Fundraising Event in 2025 + Free Calculator

Struggling to set the right ticket price for your fundraiser? Use our free calculator and proven pricing strategies to sell out your event and maximize donations.

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Nonprofit software
Why These 8 Nonprofits Ditched PayPal—And What Happened Next

PayPal is familiar, but it can cost your hardworking charity thousands a month. Learn why and how these organizations made the switch to Zeffy—for good.

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Nonprofit guides
How to Run a Successful Phone-A-Thon for Your Nonprofit (+ Sample Script)

No call center, no budget, no problem. This phone-a-thon guide gives you the exact words, timing, and tools to raise more funds for your nonprofit - even solo.

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Templates
The Ultimate Crisis Communication Plan Template for Small Nonprofit Teams (+ Free Template)

Check out our crisis communication plan and template that lets two-person nonprofit teams respond fast, protect donor trust, and keep the mission moving.

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Nonprofit guides
A Guide to Nonprofit Succession Planning: Keep Your Small Nonprofit Running Smoothly

If your small NPO depends on you, what happens if you burn out or get sick? This no-fluff nonprofit succession planning guide shows how to protect your mission.

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Nonprofit guides
64 Must-Know Nonprofit Statistics Shaping Fundraising in 2025

Explore 64 nonprofit stats shaping 2025 fundraising, insights from Zeffy’s 1,000‑donor survey plus third-party benchmarks that are perfect for small NPOs to grow.

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Nonprofit software
8 Best Fundraising Apps for Nonprofits in 2025 (Free & Paid)

Compare the best fundraising apps for nonprofits to find the perfect fit for your next fundraiser. We outline features, pricing and benefits, and impact.

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Nonprofit guides
How to Accept In-Person Donations Without a Card Reader (or Fees)

Tired of clunky card readers and processing fees? Discover how small nonprofits can accept in-person donations with just a phone—no hardware, no fees.

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